Gillette's Clear Shield Deodorant Print Ad

March 10, 2010

Diversity award or disappointment....click full story to find out!

International Franchise Expo’s Print ad and Website

February 11, 2010

When you attend a conferences or an expo, what type of people do you see at the event?  Most likely, you would see people of different races, gender, and ages.  Right?

Since a conference or an expo gathers a diverse crowd, shouldn’t the marketing of this type of event represent the people who attend it?  We think so!

International Franchise Expo.....................

Intuit Small Business Website

January 14, 2010

Most companies want to embrace diversity, so they’ll include images of different races and gender on their website.  This way, they can show their market that they love everyone.  However, by placing different images on a website doesn’t prove that a company “really” embraces diversity – nooopppee!  It’s also on the type of image that a company chooses and how they portray non-Caucasians.

Intuit's small business website gets a.................

APC (Schneider Electric) loves all people

January 7, 2010

Click on full story to judge for yourself and to find out why APC rocks!